Video is one of the most powerful mediums for learning and engagement today. Studies show that video can boost retention of new information by over 80%. Presentations and training programs that incorporate video see higher recall and application of concepts by learners.
However, producing high quality training videos has traditionally been an expensive and time consuming process. Script writing, storyboarding, filming, editing and reviewing requires significant investments of time and budget. For many learning & development teams, this makes frequent video creation for training programs prohibitive.
Can we become training superheroes?
Nowadays, grabbing the attention of learners is like trying to keep a goldfish focused in a sea of distractions. Learning teams are on a mission to outsmart these attention spans by getting seriously creative with how they dish out educational content. Enter the superhero of the hour: video. It’s not just the cool kid on the block; it’s practically the rockstar of delivering training. According to the wizards at Research.com in 2024, a whopping 90% of folks surveyed are hooked on learning through video.
In 2022 people were clocking in an average of 19 hours per week binge-watching online videos, as revealed by the sages at Wyzowl. Imagine if we could channel that binge-worthy enthusiasm into training. Like, if we could somehow turn those 19 hours into a weekly power session of skill-building and knowledge absorption. We’d practically be the unsung heroes of education, breaking through the noise and turning learning into a binge-worthy adventure for our learners. Who knew being a learning professional could feel this much like being a superhero?
Boost Retention Rates with Video Learning
Ok, they are watching it, but is it effective?
As a matter of fact, it is! Video is a powerful medium for learning because it is highly visual. Research shows that visuals have much higher retention rates compared to purely text-based learning. According to a study from Viostream, online video learning improves retention rates by 25-60% compared to 8-10% retention for face-to-face learning. Intuition backs this up, finding that video increases a learner’s ability to retain information.
The reason is our brains are wired for visuals. An article from Covideo reports that visuals are processed 60,000 times faster than text. Videos combine visuals, audio, and motion for the ultimate retention boost. No wonder eLearning statistics show at least 25% higher retention rates when learning is delivered via video rather than pure text or audio.
Challenges of Traditional Video Production
Traditional video production can be incredibly time–consuming. From ideation and script writing to filming, editing, and post–production, the entire process often spans weeks or months before a final video is ready for use.
Video production is also very expensive. According to sources, a professional 5-minute video can cost anywhere from $1,500 to $10,000 per finished minute. With the average corporate training video being 6-10 minutes long, the total cost can be $30,000 or more. Related: How to Create Low-Cost, High-Impact Microlearning
Finally, high-quality video production requires expertise and technical skills. From trained videographers, to expensive editing software and equipment, traditional video is out of reach for many L&D teams without dedicated video production staff.
With traditional video production being so lengthy, pricey, and operationally complex, many L&D professionals are deterred from utilizing video in their training programs. New solutions are needed to make training video production faster, easier and more accessible for all.
Vyond Go: AI-Powered Script and Video Creator to the Rescue!
Fortunately, there are tools to make video production more accessible to learning teams. Vyond Go is a new AI-powered video creation platform that makes it easy and affordable to produce high-quality training videos.
What is different about Vyond Go? With Vyond Go, you simply type or speak your script ideas and prompts, and the AI generates a full script outline. The AI can even suggest visual ideas to engage learners. This automates the most tedious parts of video creation, reducing production time by up to 80%. Once the AI drafts the video script and flow, you can review and refine it to perfection. The AI continually learns from your edits, further improving script quality over time.
Vyond Go also features a huge library of customizable video assets and templates. The AI does the heavy lifting to animate characters and props that bring your script to life. This makes it possible to create professional video content in a fraction of the time and budget.
For L&D teams, Vyond Go enables faster and more affordable video creation without sacrificing quality. According to Vyond, their AI-powered solution reduces video production time by up to 10x. This massive time savings allows organizations to scale video learning quickly and affordably across the enterprise. Where traditional video would be unrealistic, Vyond Go makes it simple to provide customized video training to every team and individual.
Key benefits of Vyond Go for L&D include:
- 10x faster video creation
- Automated video production
- Personalized learning at scale
- More engaging video style
Animated Videos with Ease
One of our financial services clients handed us a PowerPoint deck full of lackluster content. They asked us to take those words and make them resonate with the audience. So, we turned to Vyond Go AI to build the solution. Our instructional designer created a script from the content and let Vyond Go AI create the animated video, no storyboard or graphic design needed.
“I just took the script, dropped it into the tool, and selected my options and it did the heavy lifting for me. All I had to do was cross–check the script, change my voiceover, and brand it… boom, done.” – Trish Clemas, Sr. Instructional Designer
Trish was able to focus on creating an instructionally sound program and let the tool bring a wall of words to life!
Watch the video below to see Vyond Go AI in action!
With Vyond, this client was able to innovate their training strategy to be more engaging, efficient, and effective. The rapid video production and increased retention led to major time and cost savings.
Vyond Go AI is revolutionizing learning and development by making it fast, easy and affordable to create highly engaging training videos. With Vyond Go, you can focus on the learning instead of the video production. The AI takes care of writing scripts, animating characters and converting text to video – all with just simple prompts.
Let us help you bring your content to life with video! If you need any assistance getting started or want to discuss how Vyond Go can elevate your learning programs, contact our experts. We’re here to help you reimagine L&D with the power of AI.
